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Sirocco Skincare

A Google Shopping expansion that turned a single hero SKU into a full revenue channel.

Client
Sirocco Skincare
Category
Advertising
Result
3.2x Revenue
Delivered
November 2025

The Challenge

Sirocco's one hero product converted well on their own site but had never been tested on Shopping ads, and their feed data was too thin to compete on quality score.

The Solution

We rebuilt the product feed with structured attributes, layered in a Performance Max campaign alongside standard Shopping, and used first-party review data to lift ad rank without increasing spend.

The Results

3.2x

Revenue Growth

5.6x

ROAS

71%

New Customer Rate

9.1/10

Feed Quality Score